GUARACHI WINE PARTNERS LAUNCHES
SURF SWIM CHARDONNAY IN CANS
LOS ANGELES, CA (May 10, 2017) – Guarachi Wine Partners, owner of the wine brand Surf Swim, is excited to announce the launch of Surf Swim Chardonnay in cans. Surf Swim is a rapidly growing brand that brings a taste of the beach to you in every bottle, and now in every can. Surf Swim Chardonnay cans are available in 4-packs of colorful and slender 8.4oz cans, with the same high-quality 13.5% ABV
chardonnay as in the bottle. Now you can take this award-winning wine with you on-the-go. “The canned wine category is exploding, up 231%, but there are limited offerings for America’s favorite varietal, chardonnay. Surf Swim is a fun, light-hearted brand that’s a perfect fit for a canned wine that you’ll want to enjoy at the beach, by the pool, at barbeques or anywhere else that a portable, unbreakable, singleserve
beverage may be enjoyed. I am thrilled to add this new innovative format to our portfolio,” said Alex Guarachi, President and CEO of Guarachi Wine Partners. Surf Swim Chardonnay offers sun ripe aromas of peaches, ocean cooled flavors of pineapple and finishes
with waves of banana peel. SRP $15.99 for a 4-pack or $3.99 for singles. Now available nationwide, just in time for summer.
For more information about Surf Swim Wines, visit www.surfswimwine.com.
Source: Nielsen Food, Drug, Liquor – 52 weeks ending 4/22/17, equivalent case volume.
ABOUT GUARACHI WINE PARTNERS
Founded by Chilean wine visionary Alex Guarachi in 1985, Guarachi Wine Partners celebrates 32 years of enduring connections with supplier, distributor and retail partners. Guarachi Wine Partners pioneered Chilean and Argentine wines in the U.S. and today is a leading global importer, marketer and innovator of fine wines. Guarachi Wine Partners’ portfolio consists of Black Ink, Bodega Norton, Castillo de Monseran,
Fleur, Guarachi Family Wines, Kaiken, King Malbec, Lea, Montes, Nobilissima, Riccitelli, Santa Ema, Surf Swim, tenshən and Tensley Wines.
For more information please visit www.guarachiwinepartners.com.
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